International E-Commerce Workshop

Tuesday, 18 February 2020 10:00 to 13:00

Scottish Enterprise Enterprise House
United Kingdom

Member Rate £0.00

Book Event

The workshop will cover the following areas:

How search engines work
A comparison of search engines
International SEO Google versus Yahoo versus Bing versus Baidu versus Yandex versus other platforms
Insights and analyticsHow to improve SEO
Using data to improve your site’s effectiveness
Understanding analytics in the context of digital marketing
Interpreting and acting on analytics information
Tracking and customer engagement and sources
Ranking factors
Social media
Impact of social media on customer engagement
Generating referral traffic
Effect on SEO
User generated recommendations
Engaging with customers
As a result of attending this workshop you will have a clear understanding of what you need to do to be successful in international markets.

To book this event click on the link below: